Monday, October 17, 2011

Dan Mathews on How PETA Uses Film and Stars to Promote Its Cause

Tuesday, October 18 at 7 pm in the Wechsler Theater 

Top PETA executive Dan Mathews will show how his organization has long used undercover video to document cruelty to animals in slaughterhouses, laboratories, fur farms, and circuses. But who wants to watch that stuff? By enlisting personalities as diverse as Pink, Rev Al Sharpton, and Cloris Leachman to host gruesome video shorts and carefully marketing them on the web, PETA has reached millions worldwide.

Wechsler Theater, 3rd Floor, Mary Graydon Center
American University
4400 Massachusetts Avenue, NW, Washington, DC 20016-8017

Free and Open to the Public

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